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Paperback Ziele im Key Account Management [German] Book
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ISBN: 3640461339

ISBN13: 9783640461332

Ziele im Key Account Management [German]

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Studienarbeit aus dem Jahr 2008 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: keine Note, FOM Essen, Hochschule f?r Oekonomie & Management gemeinn?tzige GmbH, Hochschulleitung Essen fr?her Fachhochschule, Sprache: Deutsch, Abstract: Ziele sind die wichtigste Voraussetzung zur Planung von relevanten Eckdaten im Sinne eines effizienten Key Account Managements. Sie beeinflussen zugleich die Wahl der Instrumente, welche die Akteure...

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Business Business & Investing Economics

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