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Hardcover Your AD Here: The Cool Sell of Guerrilla Marketing Book

ISBN: 0814745474

ISBN13: 9780814745472

Your AD Here: The Cool Sell of Guerrilla Marketing

(Part of the Postmillenial Pop Series)

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Format: Hardcover

Condition: New

$102.78
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Book Overview

2015 Susanne K. Langer Award for Outstanding Scholarship, Media Ecology Association
2013 Book of the Year, Visual Communication Division, National Communication Association

Amidst the profound upheavals in technology, economics, and culture that mark the contemporary moment, marketing strategies have multiplied, as brand messages creep ever deeper into our private lives. In Your Ad Here, an engaging and timely new book, Michael Serazio...

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