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You, Inc. - Discover the C. E. O. Within!

As founder of Beckwith Advertising and Marketing, Harry Beckwith learned early on in his career that no matter what product is being sold, the most important component of the sale is you. Here... This description may be from another edition of this product.

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Format: Paperback

Condition: Like New

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Customer Reviews

5 ratings

Thin book, but I keep finding new stuff every time...

This is an old favourite of mine. I have two copies, because after I lost one to a "borrower" I grabbed a spare to make sure I never have to do without again. Sometimes, the shortest books have the deepest impact - consider Shakespeare's line "parting is such sweet sorrow" and think how long it would take you to paraphrase it. This isn't a thick volume, which means I pick it up a lot more, but even so every time I open it I find a new treasure. Usually just when I need it. I consider myself an "advanced thinker" after over 20 years on the Self-Growth path but I wouldn't be without it. To those who chose to disparage the 'simple' truths within, I would simply ask how far along your own paths you are, that you are still looking for complicated answers. The 'secret' is hidden in plain sight. You've probably read it a million times. The trick, however, is in putting the books down after you've read them, and taking action - something this book always inspires me to do. That's the true value of it. Quick, easy, inspirational and a to-the-point reminder that your results are out there waiting for you to create them, along with details of the things that you need to do, and what could be holding you back if you're still feeling stuck somewhere along the way! Crystal

Life is like a 10-Speed bike.

"Life is like a 10-Speed bike. Most of us have gears we never use"For example, we all know childhood friends who were blessed with great athletic abilities... but who have chosen as adults to let their God-given talents go unused while they willingly turn themselves into overweight couch potatoes.We all know childhood friends who were so full of adventure and passion in their youth... but who have chosen to become increasingly sullen and bitter as they grow older.We all know "Whiz Kids" from High School and College who were always heading up class projects and fund-raisers... but who as adults have traded in their entrepreneurial spirits for a "secure" job they hate.Do you think those people are using all 10 of their gears? Or do you think they're stuck in low gear because it's easier to turn the pedals? Sure, it may be easier to turn the pedals in low gear, but its also easier to spin your wheels and get stuck in a rut!The purpose of this book is to offer the information that will allow us to have all the things in life that we deserve. But understanding the principles discussed in You Inc. ... and then by incorporating them into our lives, I'm convinced we will improve the quality of our lives beyond our wildest dreams.Can you look in the mirror and honestly say you're living up to your fullest potential?Or are you holding back on your potential... and holding out on the quality of your life by not being all you can be?Sadly, too many of us have "forgotten who we are" ... and too many of us are "more than what we have become".I challenge you to look inside yourself and discover, once and for all, what you can become.For I truly believe that once you discover the full value of YOU, INC. you will become not only what you were meant to become... you will also become more than you ever dreamed!

Great basic self-help.

This book helped me realize my potential without all the hype of the rah-rah stuff. It is pretty basic and allowed me to find my self-image that I already had inside to be the person I believe God wanted every single person to be. It is very easy to read and one of the few books that can be passed down to the younger generation, and hold their attention, for them to realize their potential too.

Dare to Dream, Add Focus and Millions to YOUR EQ!!!!

If you are unemployed and have forgotten how to dream or find yourself, then you must read this! Are you successful, then ask yourself, "Do YOU have TIME & MONEY"? Can you achieve everything you ever wanted? Are you in a dead end job or the wrong career? Then you will find the major points of reference to self worth and how to uncover your FULL potential! I have started my own business prior to getting this book, and I am not exaggerating when I say this book ( & Burke Hedges) has expanded the CEO within me. You will regain your focus for success and YOU will achieve YOUR goals!!!! Feel free to contact me if you desire YOUR goals and success? I will help you help yourself! Please just remember, YOU & YOU alone are your dream(s).

This book has made a positive impact on my life.

Anybody who has even an iota of desire to get the better riches that life has in store for us; those who think that if there was a way to get an access to those riches, material or non-material (which it seems that a few people are destined to enjoy) need to read this incredible masterpiece to get to increase their fair market value and obtain it. Burke, if you happen to read this, I want to let you know that you had a positive impact on my and my wife's life.
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