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Business & Investing Books > Marketing & Sales Books
Hardcover When the Headline Is You Book
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ISBN: 0470543949

ISBN13: 9780470543948

When the Headline Is You

by , , , et al.
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Format: Hardcover

Condition: Like New

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Book Overview

Proven strategies for managing all types of media encounters

Award-winning journalist and Fortune 500 consultant Jeff Ansell provides a how-to guide for leaders, executives, and other professionals whose high-visibility requires frequent contact with the media. Drawing on nearly four decades of media experience, Ansell presents tested techniques for responding to challenging questions and delivering effective messages. In addition,...

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Business Business & Investing Communication & Media Studies Economics Leadership Management & Leadership Marketing & Sales Politics & Social Sciences Public Relations Social Sciences

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