What's Your Purple Goldfish?: How to Win Customers and Influence Word of Mouth

by Stan Phelps

No Customer Reviews

Select Format

Select Condition

Book Overview

What's Your Purple Goldfish is about differentiation via added value. Marketing to your existing customers via G.L.U.E. (giving little unexpected extras). The end result is increased sales, happier customers and positive word of mouth.

Praise for WYPG?

"In business you must do something that's above and beyond what's expected. Phelps shows the ingredients behind creating signature extras that are unconventional and innovative. Every business...

Format:Paperback

Language:English

ISBN:0984983805

ISBN13:9780984983803

Release Date:January 2012

Publisher:9 Inch Marketing

Length:210 Pages

Weight:0.10 lbs.

Dimensions:0.4" x 6.0" x 9.0"

Related Subjects

Business Business & Investing

Customer Reviews

0 rating

Write a review

ThriftBooks sells millions of used books at the lowest everyday prices. We personally assess every book's quality and offer rare, out-of-print treasures. We deliver the joy of reading in recyclable packaging with free standard shipping on US orders over $15. ThriftBooks.com. Read more. Spend less.

Copyright © 2024 Thriftbooks.com Terms of Use | Privacy Policy | Do Not Sell/Share My Personal Information | Cookie Policy | Cookie Preferences | Accessibility Statement
ThriftBooks^® and the ThriftBooks^® logo are registered trademarks of Thrift Books Global, LLC

What's Your Purple Goldfish?: How to Win Customers and Influence Word of Mouth

Select Format

Select Condition

Recommended

Book Overview

Customer Reviews

Popular Categories

Website

My Account

Partnerships

Quick Help

About Us

Follow Us