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Business & Investing Books > Marketing & Sales Books
Paperback What's Your Hook?: 26 creative ways to make your message stick Book
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ISBN: 098196088X

ISBN13: 9780981960883

What's Your Hook?: 26 creative ways to make your message stick

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Format: Paperback

Condition: Very Good

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Book Overview

Inside this short and snappy book, you'll discover why companies such as Microsoft, GE, Heineken, Wrigley, Pitney Bowes and Chubb turn to Kevin Carroll to help their people become better presenters and speakers. Carroll, a former advertising executive, shows you how to weave in stories, analogies, surprising statistics, props and a whole lot more in order to make your message much more interesting, more persuasive and more memorable. (Like the time...

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