What a Great Idea! 2.0: Unlocking Your Creativity in Business and in Life

Really good book, easy read. You have to be somewhat brave to actually try the techniques in your office, but it can pay off. I find myself looking for innovation in my personal life too now.

I'm the author of Thinkertoys: A Handbook of Creative-Thinking Techniques and other books on and about creative thinking and as such I pretty much read everything that is published these days. This book by Chic Thompson is truly an outstanding book. If you interested in becoming more creative in business, this book is your ticket.

Chic Thompson has done it again, sharing his masterful blend of clear, compelling, and enjoyable creativity approaches THAT WORK. This is a must for anyone in need of invigorated, limitless thinking, including business planners, government strategists, leaders, and managers. It is also essential reading for Generation Me types who sincerely believe they already have all the answers. At Vanderbilt I use this as an MBA sparkplug for my students. Chic makes creativity a robust and exciting celebration.