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Hardcover Virtual Competition: The Promise and Perils of the Algorithm-Driven Economy Book
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ISBN: 0674545478

ISBN13: 9780674545472

Virtual Competition: The Promise and Perils of the Algorithm-Driven Economy

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Format: Hardcover

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Book Overview

Shoppers with Internet access and a bargain-hunting impulse can find a universe of products at their fingertips. In this thought-provoking expos , Ariel Ezrachi and Maurice Stucke invite us to take a harder look at today's app-assisted paradise of digital shopping. While consumers reap many benefits from online purchasing, the sophisticated algorithms and data-crunching that make browsing so convenient are also changing the nature of market competition,...

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