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Hardcover Value Capture Selling: How to Win the 3rd Sales Transformation Book
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ISBN: 1394158580

ISBN13: 9781394158584

Value Capture Selling: How to Win the 3rd Sales Transformation

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"The sales book of the decade" --Selling Power magazine

Value Capture Selling is the first book to directly address one of the most destructive shortcomings in sales organizations today. Author JC Larreche's approach is so innovative that Selling Power magazine named it "The sales book of the decade."

For years, sales professionals have focused on creating value for their customers--the first phase in selling...

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Format: Hardcover

Condition: New

$24.81
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