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Paperback Using Edu-Tainment for Distance Education in Community Work Book
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ISBN: 0761936424

ISBN13: 9780761936428

Using Edu-Tainment for Distance Education in Community Work

(Book #3 in the Communication for Behavior Change Series)

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It has long been known that carefully constructed programs delivered through the media, such as radio, television and, more recently, Internet can have a profound effect on social development and behavior. There is, however, increasing acknowledgment that media programming alone is not enough to sustain beneficial behavior change. There is a clear need for these Entertainment-Education programs to be reinforced by strong on-the-ground support from...

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Format: Paperback

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