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      Paperback Web Analytics: An Hour a Day [With CDROM] Book
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      ISBN: 0470130652

      ISBN13: 9780470130650

      Web Analytics: An Hour a Day

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      Format: Hardcover

      Condition: New

      $109.99
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      Book Overview

      Written by an in-the-trenches practitioner, this step-by-step guide shows you how to implement a successful Web analytics strategy. Web analytics expert Avinash Kaushik, in his thought-provoking style, debunks leading myths and leads you on a path to gaining actionable insights from your analytics efforts. Discover how to move beyond clickstream analysis, why qualitative data should be your focus, and more insights and techniques that will help you develop a customer-centric mindset without sacrificing your company's bottom line. Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

      Related Subjects

      Business Business & Investing Math Mathematics Science & Math
      More by Avinash Kaushik

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