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Paperback Understanding Companies and Markets: A Strategic Approach Book
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ISBN: 0631190996

ISBN13: 9780631190998

Understanding Companies and Markets: A Strategic Approach

by , , , et al.
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This path-breaking new textbook brings together the two key areas of business policy and industrial economics to provide students with a powerful new framework for understanding the factors which influence a firm's choice of strategy and the market consequences of these strategic choices. An ideal text for students of business strategy and industrial economics. A lecturer's manual is available free of charge to adopters.

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Format: Paperback

Condition: New

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Business Business & Investing Economics

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