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The experienced author team, alongside the long-tenured McGraw Hill product team have created a market-leading product that meets the needs of nearly all classrooms, no matter the size, teaching modality or learning objectives. The content is unmatched in depth, breadth, currency,... Read Full Overview

Long considered the Gold Standard for introduction to business courses, this comprehensive, readable text enhances teaching because the experienced author team revises in response to diverse, ever-changing course needs and learning styles. Real-world case studies ensure that... Read Full Overview

Understanding Business has long been the market leader because we listen to instructors and students. With this eleventh edition we are proud to offer a platinum experience, that: Improves Student Performance -- Understanding Business puts students at the center. It's the only... Read Full Overview

From providing the richest, most current topical coverage, to using dynamic pedagogy that puts students in touch with today's real business issues, to creating groundbreaking and market-defining ancillary items for professors and students alike, 'Understanding Business' leads... Read Full Overview

If applicable, Online access or codes are not guaranteed to work. Pages are clean and binding is tight.