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Hardcover Turning Lost Customers Into Gold: ...and the Art of Achieving Zero Defections Book

ISBN: 0814451101

ISBN13: 9780814451106

Turning Lost Customers Into Gold: ...and the Art of Achieving Zero Defections

The average company loses 20% of its customers a year. But most managers don't realise that retaining a mere 5% of these defectors could boost profits enormously. Why? Because loyal customers spend... This description may be from another edition of this product.

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Format: Hardcover

Condition: Very Good

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