SHORTLISTED FOR THE FINANCIAL TIMES AND SCHRODERS BUSINESS BOOK OF THE YEAR A revelatory, paradigm-shifting work from a renowned Columbia professor and "one of the great social and cultural psychologists" (Amy Cuddy) that demystifies our tribal instincts and shows us how to use them to create positive change. Tribalism is our most misunderstood buzzword. We've all heard pundits bemoan its rise, and it's been blamed for...