Trendspotting: Think Forward, Get Ahead, Cash in on the Future: Think Forward, Get Ahead, and Cash in on the Future
This is the book that will show anyone how to discern true signs of change. Here are the hottest tips on what to expect from the economy and technology, arts and entertainment, politics and society at large. Written by a public relations expert, this new insider's guide goes beyond other books on forecasting by revealing the hows and whys of "trendSpotting," offering hundreds of compelling predictions, and revealing how these ideas will impact your life. With TrendSpotting , the future's in your hands.
Format:Mass Market Paperback
Language:English
ISBN:0399527494
ISBN13:9780399527494
Release Date:March 2002
Publisher:Perigee Books
Length:239 Pages
Weight:0.51 lbs.
Dimensions:0.7" x 5.5" x 8.4"
Customer Reviews
5 ratings
It's A Most Unusual Tome
Published by Thriftbooks.com User , 22 years ago
Ok. I was skeptical. But I read it - and found out a lot of really innovative stuff on tech, politics, religion, education, and, well, MY future...I'm a little scared about how my house will work, how we will all communicate, what our entertainment will be like and how much longer this darn planet really has!I like the fact Laermer exposes truths and is not afraid to say some things we are all thinking..but are too politically correct to actually speak. This book definitely got me past all of the hype and straight to what kind of matters. The world is complicated enuf. Thankfully someone has a sense of humor, writes really well, and has loads of things to tell me that I care about. I am recommending it. Definitely. Oh, and it helped me win a few bets.
Useful, Fun, Futures!
Published by Thriftbooks.com User , 22 years ago
Richard Laermer's Trendspotting is exactly what the author claims it to be -- Cliff Notes for future business trends "without the guilt." In an easy to read, light style (I read it in a few hours on the plane) Laermer conveys what makes the time we live in so filled with possibility. From SMS messaging and integrative medicine to spirituality and wireless infrastructure, he lets the people who are doing it talk about it; and then throws in some of his own spice for good measure.
fascinating read!
Published by Thriftbooks.com User , 22 years ago
This is a must-have book if you're anything like me... overwhelmed by the information onslaught and capable of shutting down rather than trying to figure out what's relevant and what's not. This book broke it down for me, in an easy to digest manner, and it was a bonus to be able to laugh while gaining valuable insights.
Fun, Scary and Insightful
Published by Thriftbooks.com User , 22 years ago
Always a skeptic, I seldom buy into the predictions people make about the future. This book changed that. The author does not simply make statements about what is going to happen. He uses clear examples to back it all up. The book is filled with outside insight to the predictions from people working in the respective fields. It is absolutely amazing and sometimes scary hearing what people are working on in the world right now. The book gives great tips on staying ahead of change. I may not be able to alter what's happening in the world but at least now I feel prepared for it.
Future stuff!
Published by Thriftbooks.com User , 22 years ago
Where Faith Popcorn spots trends floating around in her own head, Laermer asked the people in the know, The book is littered with futuristic missives from more than 100 people in technology, spirituality, giving a real sense of what's to come and how to decide for yourself.TrendSpotting is a fun and fast read for anyone looking to spot trends for their business or own personal enjoyment.
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