Skip to content
Menu Button
Scan a barcode
Scan
My Lists
Scan a barcode
Scan
Points EXTRAVaganza! Ends Dec. 1
Earn 2x points sitewide PLUS extra points →
Hardcover Trade Shows in the Globalizing Knowledge Economy Book
Share to Facebook
Share to Pinterest
Share to Twitter

ISBN: 0199643083

ISBN13: 9780199643080

Trade Shows in the Globalizing Knowledge Economy

by , ,
No Customer Reviews

This book presents a radically innovative view on trade shows as knowledge-rich places, where firms learn through observation and interaction with other economic actors, and as enablers, rather than mere consequences, of globalization. Traditionally seen as marketing tools, trade shows are conceptualised as temporary clusters that facilitate the creation and diffusion of knowledge across geographical distances, even in the age of social media.

The...

Recommended

Format: Hardcover

Condition: New

$156.75
50 Available
Ships within 2-3 days
Add to Wish List

Related Subjects

Business Business & Investing Economics

Customer Reviews

0 rating
Write a review
Trustpilot

Popular Categories

Website

My Account

Partnerships

Quick Help

About Us

ThriftBooks sells millions of used books at the lowest everyday prices. We personally assess every book's quality and offer rare, out-of-print treasures. We deliver the joy of reading in recyclable packaging with free standard shipping on US orders over $15. ThriftBooks.com. Read more. Spend less.

Follow Us

Link to Facebook
Link to Twitter
Link to Pinterest
Link to Tumblr
Link to Instagram
Copyright © 2024 Thriftbooks.com Terms of Use | Privacy Policy | Do Not Sell/Share My Personal Information | Cookie Policy | Cookie Preferences | Accessibility Statement
ThriftBooks® and the ThriftBooks® logo are registered trademarks of Thrift Books Global, LLC
GoDaddy Verified and Secured