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Hardcover Tourism Marketing for Developing Countries: Battling Stereotypes and Crises in Asia, Africa and the Middle East Book

ISBN: 1137342145

ISBN13: 9781137342140

Tourism Marketing for Developing Countries: Battling Stereotypes and Crises in Asia, Africa and the Middle East

Tourism Marketing for Developing Countries examines media strategies used by destinations in Asia, the Middle East and Africa to battle stereotypes, negative images and crises in order to attract tourists.

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Format: Hardcover

Condition: New

$119.99
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