Deal with It! Mastering 21 Tough Sales Challenges

I have read this book several times now and have also had the pleasure of hearing Mr. Shore speak in person. He has written down the critical information every real estate sales professional needs right now to prosper in this "tough" market. This is not a book that teaches those old, tired closing lines, nor it is a volume of tactics to trick people into buying. Instead, the author provides a solid foundation of techniques that will allow any sales professional to better serve their customers and help "change their world". Love this book! If you sell real estate, order it now.

Jeff has taken many tried and true selling techniques and given them an updated twist. This book is written so you want to continue reading the next chapter; definitey an easy read, finally a book on sales techiques you can't wait to finish! Chapters are well defined, if you have a particular problem you can hone in on a specific chapter. Kudos to Jeff for another great tool for our sales offices!

If you are in the new home sales business is any way, take the time to read Jeff Shore's books. A must read for today's times.

Jeff Shore has once again hit home with relevant, useful information in this book. The quotes from industry experts from around the country add to the meat of this book - a must-read for all sales people and sales managers in the homebuilding industry.