Business Planning 3E
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Book Overview
Total Business Planning: A Step-by-Step Guide integrates strategic, operational, and financial planning in this comprehensive resource. Now completely revised and expanded, this popular business guide answers key questions concerning the preparation and structure of a business plan. With special focus on creative thinking and vision process, it provides methodologies for successfully constructing feasibility studies for new products, building short-term...
Format:Paperback
Language:English
ISBN:0471316296
ISBN13:9780471316299
Release Date:April 1999
Publisher:Wiley
Length:256 Pages
Weight:0.95 lbs.
Dimensions:0.8" x 7.0" x 9.9"
Customer Reviews
1 rating
Innovative, easy to use; beginners to professionals benefit
Published by Thriftbooks.com User , 25 years ago
The third edition is a significant improvement. Chapters on Vision and on Budgeting have been added. Also, there is a Microsoft compatible disk of all the forms to make use easier. And, Wiley provides a downloadable site of PowerPoint slides to be used by anyone wishing to use the book as the basis for teaching planning to an organization.
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