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Paperback Toolbox Digital Business: Leadership, Business Models, Technologies and Change Book

ISBN: 365837019X

ISBN13: 9783658370190

Toolbox Digital Business: Leadership, Business Models, Technologies and Change

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Format: Paperback

Condition: New

$89.99
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Book Overview

This book provides important guidelines for the digital transformation process and shows how established companies in particular can use digitization for their strategic further development. It highlights developments in IT and data management, supported by AI, and analyzes how marketing, sales, HR, the corporate organization and controlling must be transformed in the digital age in order to take advantage of these new opportunities as early and...

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