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Paperback Theory of the Gimmick: Aesthetic Judgment and Capitalist Form Book

ISBN: 0674278747

ISBN13: 9780674278745

Theory of the Gimmick: Aesthetic Judgment and Capitalist Form

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Format: Paperback

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Book Overview

Christian Gauss Award Shortlist
Winner of the ASAP Book Prize
A Literary Hub Book of the Year

"Makes the case that the gimmick...is of tremendous critical value...Lies somewhere between critical theory and Sontag's best work."
--Los Angeles Review of Books

"Ngai exposes capitalism's tricks in her mind-blowing study of the time- and labor-saving devices we call gimmicks."
--New Statesman

"One...

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