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Hardcover The Zeronauts: Breaking the Sustainability Barrier Book

ISBN: 1849713979

ISBN13: 9781849713979

The Zeronauts: Breaking the Sustainability Barrier

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Format: Hardcover

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Book Overview

A world of 9 billion people by mid-century will demand fundamental changes in our mindsets, behaviors, cultures, and overarching paradigm. Just as our species broke the Sound Barrier during the 1940s and 1950s, a new breed of innovator, entrepreneur, and investor is lining up to break the Sustainability Barrier. In this book, John Elkington introduces the Zeronauts - a new breed of innovator, determined to drive problems such as carbon, waste,...

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