The Winner Effect: The Neuroscience of Success and Failure

by Ian H. Robertson

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What makes a winner? Why do some people succeed both in life and in business, and others fail? Why do a few individuals end up supremely powerful, while many remain powerless?

The winner effect is a term used in biology to describe how an animal that has won a few fights against weak opponents is much more likely to win later bouts against stronger contenders. As Ian Robertson reveals, it applies to humans, too. Success changes the...

Format:Hardcover

Language:English

ISBN:1250001676

ISBN13:9781250001672

Release Date:October 2012

Publisher:Thomas Dunne Books

Length:306 Pages

Weight:0.88 lbs.

Dimensions:1.2" x 6.4" x 9.5"

Related Subjects

Business Business & Investing Psychology Religion Religion & Spirituality Science Science & Math Science & Scientists Science & Technology Self Help Self-Help Self-Help & Psychology Spirituality

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The Winner Effect: The Neuroscience of Success and Failure

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