The Unemotional Investor: Simple System for Beating the Market

This book is written for novice investors like myself. I still haven't tried many of the methods they talk about, but they really seem to be quite logical. All of their methods are backed by data (not as biased as one might think). Most of all, this book motivates you to get into investing on a long term scale, and tells you how to do it. Their web page combines with this book to really help you out. Good luck.

It is an easy-to-read book that can be get the novice started in under a week. I also found it a great summary of other books I have read and with references to additional information that can benefit people looking to learn about the market.The book provided a solid background for an investor with minimum knowledge to take the first step into the market (unemotionally). The Fool's way to trading is quite fundamental and strives for simplicity. Anyone looking for a simple mechanism for investing a portion of their portfolio into the market without worrying about timing the market should read this book. It discusses multiple approaches (Dow, Unemotional Value, Unemotional Growth, etc.) - all purely mechanical - that have proven the test of time.All have their own inherent risks (as do all investments in the market) but the gains far outweight he risk. An investor who is looking to invest for the long haul (5 years to life) should read the book. It can be a great portfolio starter!Additionally, I feel the book is written for the independent, self-confident and disciplined person. These traits will help to keep the investor on target with their long term goals and more importantly, suceed in all aspects of their life.Buy, Read, and Invest with the best! And always remember your in it for the long haul.

As a regular reader of Motley Fool I faced trouble at home as my wife has never been "Foolish". How do you convince somebody of the value of investing? How do you show somebody the burden of debt?? As many know and more have experienced... a prophet is not appreciated in his own land. I bought this book for my wife. It has changed the way she, and therefore we, prioritize investing. It is well written, with interesting examples. Statistically valid and reliable, the historical proof Sheard provides is convincing to say the least! Thank-you, thank-you, and FOOL ON!

Robert gives every investor a method to beat the market. Moreover, he explains the method in a very readable format. This is not a book about gettting rich quick or implimenting some exotic technique where you can make a million or lose it all in a short period of time. Instead, Robert improves upon some old reliable methods that have been used for years (the Dogs of the Dow and the Value Line timeliness rankings). He shows you how they work and what the results have been. Of course, he makes no guarantees that his methods will beat the market in the future. But, after reading the book, you'll see why you have a good chance of doing just that. For people familiar with the Dogs of the Dow Theory and Robert's works at the Motley Fool (like myself), the book will hopefully reinforce the Fool philosophy of putting at least some of your money into an unemotional and solid investment program.

They have done it again. Who? The Motley Fools of course. This time it is the new book "The Unemotional Investor" by Robert Sheard. Hard to believe that they could keep topping their past efforts. This latest book further simplifies The Motley Fool approach to sucessful stock investing. In addition it gives you the latest improvements in the method determined by further research, to help increase your returns. Very enjoyable reading and suitable for all levels of investors wishing to control their own investment future. No difficult concepts and can truly be applied by anyone for a low risk method of high returns in the stock market. The old saying that there are only two things certain in life, "Death and Taxes" will soon have to have a third one added, "Sucessful Investing with The Motley Fool Method".