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Hardcover The Twenty-First-Century Media Industry: Economic and Managerial Implications in the Age of New Media Book
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ISBN: 0739140035

ISBN13: 9780739140031

The Twenty-First-Century Media Industry: Economic and Managerial Implications in the Age of New Media

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Format: Hardcover

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Book Overview

The Twenty-First-Century Media Industry examines the role that new media technologies are having on the traditional media industry from a media management perspective. It provides an intriguing examination of how traditional media industries are adapting to new media technologies and evolving in the twenty-first century.

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Engineering Social Science Social Sciences Technology

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