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Hardcover The Sports Event Management and Marketing Playbook Book
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ISBN: 1118244117

ISBN13: 9781118244111

The Sports Event Management and Marketing Playbook

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As a sporting event planner, how do you keep up with the trends of the ticket buying public, sponsorship and merchandising while at the same time attending to the hundreds of management and operational details required to execute the event? A successful sports event requires a planner that can read signals from their market and plan strategically to maintain sponsors and a fill an arena.

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Format: Hardcover

Condition: New

$99.99
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Related Subjects

Business Business & Investing Sports & Outdoors Sports & Recreation

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