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Hardcover Virus of the Mind: The New Science of the Meme Book

ISBN: 1401924689

ISBN13: 9781401924683

Virus of the Mind: The New Science of the Meme

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Format: Paperback

Condition: Like New

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Book Overview

Virus of the Mind is the first popular book devoted to the science of memetics, a controversial new field that transcends psychology, biology, anthropology, and cognitive science. Memetics is the science of memes, the invisible but very real DNA of human society. In Virus of the Mind, Richard Brodie carefully builds on the work of scientists Richard Dawkins, Douglas Hofstadter, Daniel Dennett, and others who have become fascinated with memes and their potential impact on our lives. But Richard goes beyond science and dives into the meat of the issue: is the emergence of this new science going to have an impact on our lives like the emergence of atomic physics did in the Cold War? He would say the impact will be at least as great. While atomic bombs affect everybody's life, virusesof the mind touch lives in a more personal and more pernicious way. Mind viruses have already infected governments, educational systems, and inner cities, leading to some of the most pervasive and troublesome problems of society today: youth gangs, the welfare cycle, the deterioration of the public schools, and ever-growing government bureaucracy. Viruses of the mind are not a future worry: they are here with us now and are evolving to become better and better at their job of infecting us. The recent explosion of mass media and the information superhighway has made the earth a prime breeding ground for virusesof the mind. Will there be a mental plague? Will only some of us survive with our free will intact? Richard Brodie weaves together science, ethics, and current events as he raises these and other very disturbing questions about memes. This description may be from another edition of this product.

Customer Reviews

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Rated 5 stars
Lovely & fun soap.

I thoroughly enjoyed this book. The projects were creative, informative, and fun. The illustrations were great. The basics of soap crafting were presented. What I liked most of all was the author's love for this particular craft coming through clearly. With some other soapmaking books, I learned but I didn't really start to think about creating new soap designs. I felt this author was sharing her works and encouraging me to...

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Rated 5 stars
Delightful

If you're a soapcrafter you'll love this book. The author does a very good job of selecting interesting projects with remarkably easy to follow instructions. I gave this book to my niece as a gift and she too adores it. Even being a beginner, she was able to follow the book and make wonderful soap. I highly recommend this excellent book.

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Rated 5 stars
Melt & Mold Soap Crafting is inspirational

My friend gave me some coldprocessed soap about 2 years ago and I wanted MORE homemade soap. The creative gene in me craved colors, molds, designs and simplicity.I found the melt & pour so easy. This is such a wonderfully addicting hobby. A+ for Kailas book. I now have a few friends who have also been inspired to join in the soap crafting after seeing her book. Each picture triggers another thought and the creativity...

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Rated 5 stars
A Must!

Since I am relatively new to the craft, I have been thirsting for information on melt and pour soapcrafting. I am familiar with the author's web sites and was thrilled to learn that a book was in the works, but I never expected it would be SO fantastic! Not only does it provide detailed instructions, but it explains why you need to take certain steps and gives troubleshooting information. It is very easy to follow, and...

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Rated 5 stars
Melt and Mold Soapcrafting

This is a great book! Melt and mold soapcrafting is one of the best crafts I've ever come across. The only thing lacking was an informative, step-by-step book. www.alphabetsoap.com has been one of the best sources of information, so it only follows that the writer of the site would put out a good, easy to follow book. I wasn't disappointed. The many color pictures in the book help make the directions easy to follow,...

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