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Paperback The Seven Sins of Innovation: A Strategic Model for Entrepreneurship Book
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ISBN: 1349492434

ISBN13: 9781349492435

The Seven Sins of Innovation: A Strategic Model for Entrepreneurship

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Format: Paperback

Condition: New

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Book Overview

Offers a psychology based model that features seven key determinants of success or failure for innovation and entrepreneurial endeavours. Provides specific recommendations, examples and case studies that demonstrate how individual and group psychology must be engaged effectively to create entrepreneurial cultures capable of powerful innovation.

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Business Business & Investing Economics Psychology

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