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Hardcover The Sage Handbook of Digital & Social Media Marketing Book
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ISBN: 1529752167

ISBN13: 9781529752168

The Sage Handbook of Digital & Social Media Marketing

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Digital and social media marketing have been defining and transformative topics in marketing research and practice in the early 21st century. These two Handbooks provide a digital and social media marketing journey that flows from methods and methodologies. Each volume investigates the overarching factors within these domains in a logical order, captured in one place for those seeking to research and learn more about these areas.

This two-volume...

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Format: Hardcover

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