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Paperback The Quintessence of Strategic Management: What You Really Need to Know to Survive in Business Book

ISBN: 3642422381

ISBN13: 9783642422386

The Quintessence of Strategic Management: What You Really Need to Know to Survive in Business

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Format: Paperback

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Book Overview

Strategy and Strategic Management: A First Basic Understanding.- Strategic Frames of Reference: The Key Tools of Strategy Determination, their Principles, and How they Interact.- Current Focal Areas in Strategy Practice: Four Significant Management Concepts of the Past 20 Years.

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