The Publicity Kit: A Complete Guide for Entrepreneurs, Small Businesses, and Nonprofit Organizations

by Jeanette Smith

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A practical guide on how small businesses and non-profit organizations can get publicity at little or no cost. It tells the manager or entrepreneuer how to develop a news release, plan and hold news conferences, create news, write releases for broadcast news, how newspapers work and how to give them what they need. Easy to read and filled with anecdotes and examples which make it a great reference.

Format:Paperback

Language:English

ISBN:0471545872

ISBN13:9780471545873

Release Date:September 1991

Publisher:Wiley

Length:288 Pages

Weight:0.10 lbs.

Dimensions:0.8" x 5.8" x 8.9"

Related Subjects

Accounting Accounting & Finance Advertising Business Business & Finance Business & Investing Economics Entrepreneurship Management & Leadership Marketing

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The Publicity Kit: A Complete Guide for Entrepreneurs, Small Businesses, and Nonprofit Organizations

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