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Paperback The Price Advantage Workbook: Step-By-Step Questions and Exercises to Help You Master the Price Advantage Book

ISBN: 0471466700

ISBN13: 9780471466703

The Price Advantage Workbook: Step-By-Step Questions and Exercises to Help You Master the Price Advantage

Pricing--for any company in any industry--is far and away the most sensitive profit lever available. Still, few companies or managers execute pricing well, and most regularly miss valuable opportunities. Whether testing the techniques and knowledge gained from reading The Price Advantage or supplementing personal knowledge in the field, this companion workbook is essential. The Price Advantage Workbook is a comprehensive and insightful self-study...

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Format: Paperback

Condition: Very Good

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