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Paperback The Platform Paradox: How Digital Businesses Succeed in an Ever-Changing Global Marketplace Book
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ISBN: 1613631162

ISBN13: 9781613631164

The Platform Paradox: How Digital Businesses Succeed in an Ever-Changing Global Marketplace

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Book Overview

Digital platforms are changing the rules of competition in the global economy. Until recently, it took Fortune 500 companies an average of 20 years to reach billion-dollar market valuations. Successful platforms now reach that milestone in an average of four years.

In The Platform Paradox: How Digital Businesses Succeed in an Ever-Changing Global Marketplace, Wharton professor Mauro F. Guill n highlights...

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