The Number: How the Drive for Quarterly Earnings Corrupted Wall Street and Corporate America

I get asked all the time to write a book about business and investing. Fortunately, I dont have to or want to any longer. The Number is the book about investing I would write. Its not a how too book, its a book that pulls back the covers on Wall Street and shows once and for all that it is not an efficient market, and that indivudal investors and fund managers need to know that they are walking into a world that is far more ponzi scheme than a source of capital for growing companies and returns for investors.If you buy stocks without reading this book first, you are putting yourself at a disadvantage

The Number is first rate! Berenson provides real analysis for once - rather than the drivel and blather we here from the talking heads and market pundits, on TV and radio. It's a sober assessment of what is really amiss with finance. Unlike the soundbytes you constantly hear, The Number realizes that the financial mess we're in is a problem 80 years in the making. Here's to hoping some of the guys on wall street, the ceos, and the accountants actually read this book - then maybe things will change...

I am a professor of finance and economics and must recommend this book for anyone with even a basic interest in corporate markets. I've asked my students to read The Number largely because it presents a fair and in-depth perspective on this fascinating economic fallout without ignoring the historical context. Berenson writes clearly and perceptively while analyzing from both top to bottom as well as left to right the market growth and its subsequent implosion.

If you want to truly understand how the markets got haywire - read The Number. Alex Berenson takes a complex and multi-faceted subject and really explains how Wall Street and corporate America ran amuck. The Number is a smooth read with the right mix of details and overview. More importantly, Berenson manages to pull back the covers on corporate America and give the average investor a real explanation of what went wrong - and still is wrong (something you don't see Wall Street, accountants, or companies doing). A great read - any serious investor should check out The Number.

New York Times investigative reporter Alex Berenson has written a terrific expose on the current mess that is Corporate America, ala Tyco, Enron, Worldcom... The Number is objective and comprehensive - it assigns blame where it is due - leaving no one off the hook: the CEOs, banks, the auditors, the SEC, even the individual investors. A revealing look at how the bubble got so big and why it burst. After reading The Number, I feel like I can say that I have a better sense of what really makes the markets tick.