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Paperback The New Marketing: How to Win in the Digital Age Book
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ISBN: 1526490102

ISBN13: 9781526490100

The New Marketing: How to Win in the Digital Age

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In our hyper-connected world that is changing at warp speed, marketers recognize the need to shift from traditional marketing methods to a new way that can help them better navigate the unpredictable environment. For traditionalists, this change has posed a challenge. Many have tried to incorporate new approaches into the old models they grew up with, only to be frustrated with the results.

From the bestselling authors of The Social Employee,...

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Format: Paperback

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Business Business & Investing Economics

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