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Hardcover The New Global Brands: Managing Non-Government Organizations in the 21st Century Book

ISBN: 032432023X

ISBN13: 9780324320237

The New Global Brands: Managing Non-Government Organizations in the 21st Century

THE NEW GLOBAL BRANDS: MANAGING NON-GOVERNMENT ORGANIZATIONS IN THE 21ST CENTURY includes twelve Harvard Business School cases involving not-for-profit agencies and how these agencies establish brand... This description may be from another edition of this product.

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Format: Hardcover

Condition: Good

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