Skip to content
Scan a barcode
Scan
Paperback The New Competitor Intelligence: The Complete Resource for Finding, Analyzing, and Using Information about Your Competitors Book

ISBN: 0471585092

ISBN13: 9780471585091

The New Competitor Intelligence: The Complete Resource for Finding, Analyzing, and Using Information about Your Competitors

Select Format

Select Condition ThriftBooks Help Icon

Recommended

Format: Paperback

Condition: Very Good

$6.29
Save $48.71!
List Price $55.00
Almost Gone, Only 2 Left!

Book Overview

How to find and use the up-to-the-minute intelligence you need to win your fight for market share and glory! How do I analyze a private company's true costs? When does the competition plan to roll out its new product and in what quantity? What are our customers' long-term strategies? What new technologies or products does the competition have on its drawing boards? The New Competitor Intelligence shows where you can get the answers to these and most...

Customer Reviews

2 ratings

Best Primer for the Traditional Best Practices

This is a serious general text on competitive intelligence, and Leonard is a master. Having said that, I would note that what Leonard does best is work very hard-the practice of business intelligence still lacks a good set of information technology tools for discovering, discriminating, distilling, and delivering packaged business intelligence, and most firms do not have the tools for managing a broadly distributed network of niche experts who are hired on a day to day basis. Fuld & Company Inc., and to a lesser extent the other companies listed in the Open Source Marketplace, are the first wave in what I believe will be a major line of business to business revenue in the 21st Century.

An excellent printed resource

An excellent sourcebook of information regarding competitive intelligence in the U.S. Voluminous bibliographical references underscored with anecdotal information from Fuld, a leader in the field. The ethics of the competitive intelligence community do not condone corporate espionnage, therefore, those looking for a primer on military intelligence or global covert practices should look elsewhere. This is a good, solid reference that belongs on any CI professional's desk.
Copyright © 2024 Thriftbooks.com Terms of Use | Privacy Policy | Do Not Sell/Share My Personal Information | Cookie Policy | Cookie Preferences | Accessibility Statement
ThriftBooks® and the ThriftBooks® logo are registered trademarks of Thrift Books Global, LLC
GoDaddy Verified and Secured