The McGraw-Hill 36-Hour Course Product Development

by Andrea Belz

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Learn the Secrets Behind World-Class Product Development

In a world overloaded with new products and services, making a single offering stand out is a Herculean task. Or is it? Market leaders are developing innovative processes that all but guarantee the success of their new products--and now their secrets are available to you.

The McGraw-Hill 36-Hour Course: Product Development gives you the critical edge in a product-saturated world...

Format:Paperback

Language:English

ISBN:0071743871

ISBN13:9780071743877

Release Date:December 2010

Publisher:McGraw-Hill Companies

Length:256 Pages

Weight:0.75 lbs.

Dimensions:0.6" x 6.2" x 9.0"

Related Subjects

Accounting Accounting & Finance Advertising Business Business & Investing Economics Education & Reference Management & Leadership Marketing Marketing & Sales Product Management Production & Operations Research

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The McGraw-Hill 36-Hour Course Product Development

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