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Paperback The Making of the Consumer: Knowledge, Power and Identity in the Modern World Book

ISBN: 184520249X

ISBN13: 9781845202491

The Making of the Consumer: Knowledge, Power and Identity in the Modern World

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Format: Paperback

Condition: Very Good*

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Book Overview

We constantly hear about 'the consumer'. The 'consumer' has become a ubiquitous person in public discourse and academic research, but who is this person? The Making of the Consumer is the first interdisciplinary study that follows the evolution of the consumer in the modern world, ranging from imperial Britain to contemporary Papua New Guinea, and from the European Union to China. It makes a novel contribution by broadening the study of consumption...

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