The Language of Trust: Selling Ideas in a World of Skeptics

by Scott West, Michael Maslansky, Gary DeMoss

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What to say, how to say it, and why it matters- communicating with authority and honesty in an age of mistrust. Still struggling through the financial crisis that began in 2008, consumers aren't... This description may be from another edition of this product.

Format:Hardcover

Language:English

ISBN:0735204756

ISBN13:9780735204751

Release Date:May 2010

Publisher:Prentice Hall Press

Length:265 Pages

Weight:0.94 lbs.

Dimensions:1.0" x 5.8" x 8.5"

Age Range:18 years and up

Grade Range:Postsecondary and higher

Related Subjects

Business Business & Investing Communications Economics Industries & Professions Marketing & Sales Running Meetings & Presentations Sales & Selling Skills

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The Language of Trust: Selling Ideas in a World of Skeptics

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