The John Deere Way: Performance That Endures

by David Magee

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Book Overview

The John Deere Way presents timeless business lessons from one of America's top brands. Even as many American manufacturers struggle with low-cost foreign competition, John Deere has not only prevailed, but increased its market share by offering superior quality products built tough and in accordance with time-tested business values. This book shares the company's management principles and corporate values and shows how those values guide the company...

Format:Hardcover

Language:English

ISBN:0471706442

ISBN13:9780471706441

Release Date:March 2005

Publisher:Wiley

Length:256 Pages

Weight:0.80 lbs.

Dimensions:0.9" x 5.5" x 8.9"

Related Subjects

Business Business & Investing Economics

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The John Deere Way: Performance That Endures

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