The Innovator's Way: Essential Practices for Successful Innovation

By Peter J. Denning and Robert Dunham

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Innovation is the ruling buzzword in business today. Technology companies invest billions in developing new gadgets; business leaders see innovation as the key to a competitive edge; policymakers craft regulations to foster a climate of innovation. And yet businesses report a success rate of only four percent for innovation initiatives. Can we significantly increase our odds of succeeding at innovation? In The Innovator's Way, innovation experts Peter Denning and Robert Dunham reply with an emphatic yes.

Format:Hardcover

Language:English

ISBN:0262014548

ISBN13:9780262014540

Release Date:January 2010

Publisher:MIT Press (MA)

Length:464 Pages

Weight:1.73 lbs.

Dimensions:1.2" x 6.3" x 9.3"

Related Subjects

Business Business & Investing Computers & Technology Economics Industries & Professions Information Management Management Management & Leadership Science & Math Teams

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The Innovator's Way: Essential Practices for Successful Innovation

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