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Hardcover The Innovation Delusion: How Our Obsession with the New Has Disrupted the Work That Matters Most Book

ISBN: 0525575685

ISBN13: 9780525575689

The Innovation Delusion: How Our Obsession with the New Has Disrupted the Work That Matters Most

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Format: Hardcover

Condition: Very Good*

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Book Overview

"Innovation" is the hottest buzzword in business. But what if our obsession with finding the next big thing has distracted us from the work that matters most?

"The most important book I've read in a long time . . . It explains so much about what is wrong with our technology, our economy, and the world, and gives a simple recipe for how to fix it: Focus on understanding what it takes for your products and services to last."--Tim...

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