The Impact of Innovation and Technology in the Global Marketplace

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This vital book focuses on powerful innovation and technology forces that influence firms'competitive positions in global markets. The new realities of world business and politics indicate that to survive and grow, firms must effectively manage technological innovation and technological processes. The Impact of Innovation and Technology in the Global Marketplace provides practical guidance for improving the strategic capabilities of a firm's domestic...

Format:Hardcover

Language:English

ISBN:1560246952

ISBN13:9781560246954

Release Date:August 1994

Publisher:Routledge

Length:236 Pages

Weight:1.20 lbs.

Related Subjects

Business Business & Investing Economics

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The Impact of Innovation and Technology in the Global Marketplace

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