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Paperback The IMC PlanPro Handbook [With CDROM] Book
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ISBN: 0131998129

ISBN13: 9780131998124

The IMC PlanPro Handbook [With CDROM]

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With this IMC Plan Pro Booklet and software, students are able create their on integrated marketing communications plans, complete with sample ads and related marketing materials. The software allows... This description may be from another edition of this product.

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Format: Paperback

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Education Education & Reference

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