The Golden Age of Advertising - The 70s
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Book Overview
Both eclipsed and influenced by television, American print ads of the 1970s departed from the bold, graphic forms and subtle messages that were typical of their sixties counterparts. More literal,... This description may be from another edition of this product.
Format:Hardcover
Language:English
ISBN:3822850810
ISBN13:9783822850817
Release Date:August 2006
Publisher:Taschen
Length:351 Pages
Weight:2.74 lbs.
Dimensions:1.4" x 6.8" x 8.8"
Customer Reviews
2 ratings
Lots of fun
Published by Thriftbooks.com User , 17 years ago
Julie scoffed at the purchased, and then was seen absorbed in the book laughing and smiling and waht not.
An inexpensive, convenient record
Published by Thriftbooks.com User , 17 years ago
As the preface to this book points out, print advertising in the 70s was ugly and uninspired. The book does an excellent job of presenting a variety of ugly advertisements, for ugly products, that support this assertion. I recommend this book to anyone who is curious what advertising looked like 30 years ago, or if you want to see if advertising from the 70s was as bad as you remember (it is!).
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