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Hardcover The Fine Art of Persuasion: Corporate Advertising Design, Nation, and Empire in Modern Japan Book
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ISBN: 1478028084

ISBN13: 9781478028086

The Fine Art of Persuasion: Corporate Advertising Design, Nation, and Empire in Modern Japan

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Commercial art is more than just mass-produced publicity; it constructs social and political ideologies that impact the public's everyday life. In The Fine Art of Persuasion, Gennifer Weisenfeld examines the evolution of Japanese advertising graphic design from the early 1900s through the 1964 Tokyo Olympics, a pivotal design event that rebranded Japan on the world stage. Through richly illustrated case studies, Weisenfeld tells the story of...

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Format: Hardcover

$200.00
Releases Mar 4, 2025
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