Turned On: Eight Vital Insights to Energize Your People, Customers, and Profits

Summary:This book is mainly about how to switch on the employees and customers become inspired, passionate and alive, so that the organization could earn profits. Thus a question would be raised, how to create such a passion in an organization?The answer would be regulating employees and customers by the leader in the organization. There are both the internal side and external side.Internally, a leader should guide the values... Read Full Review

A great book with stories that exemplify the main ideas contained in the book. Contains an "Insight to Action" after each chapter which helps you apply the concepts. If anyone is interested in finding ways to provide extaordinary service to customers, or become a better leader, read this book.

This is one of the most inspirational, motivating, and empowering management books available. After reading just a few pages, you find yourself picking up other copies to give to coworkers, clients, and friends. Dow and Cook have found the ingredients to successfully attract, excite, and retain employees focused on customer-centric goals. Having read their insights, I now know why companies such as Marriott and Schwab... Read Full Review

One of the most important things in life or business is a sense of optimism and possibility. This book helped me renew mine in a big way. I recommend it highly.