The Executive's Guide to Enterprise Social Media Strategy: How Social Networks Are Radically Transforming Your Business

by David B. Thomas and Mike Barlow

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Social media has already transformed society. Now it is poised to revolutionize communications and collaborative business processes. This book provides you with an actionable framework for developing and executing successful enterprise social networking strategies. Using straightforward language, accompanied by exhibits and fleshed out with real-world stories and revealing anecdotes, you will learn how to develop your own internal corporate social...

Format:Hardcover

Language:English

ISBN:0470886021

ISBN13:9780470886021

Release Date:February 2011

Publisher:Wiley

Length:224 Pages

Weight:0.95 lbs.

Dimensions:0.9" x 6.4" x 9.1"

Related Subjects

Business Business & Investing Computers Computers & Technology Social Media for Business Social Media How-to

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The Executive's Guide to Enterprise Social Media Strategy: How Social Networks Are Radically Transforming Your Business

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